Hyundai ST1: Brand Breaks Ground with an Electric Work Van Marvel

By Dabbie Davis

Mar 15, 2024 05:18 AM EDT

VEHICLE ON A CAR LIFT
(Photo : PEXELS/jay pizzle)

Hyundai Motor has introduced the groundbreaking "ST1" EV business platform for the first time, signaling the launch of a series of cutting-edge electric models. This adaptable platform, centered around a chassis cab configuration, is engineered to accommodate diverse commercial applications, representing a significant leap into the realm of electric commercial vehicles.

Hyundai's Latest: ST1 EV

As reported by Electrek, Hyundai's unveiling of the ST1 EV business platform underscores its commitment to establishing a formidable presence in the electric vehicle market. The ST1, which stands for Service Type 1, is specifically tailored to accommodate a wide range of services and solutions.

An official from Hyundai Motor emphasized the expansive potential of the ST1 as a business platform, citing its adaptability for various purposes and future expansion beyond its initial focus on logistics and delivery services.

Furthermore, the ST1 distinguishes itself as the inaugural model in this new lineup, boasting a safety-focused and practical exterior design highlighted by a semi-bonnet configuration that protrudes forward from the cab to enhance collision safety and interior space.

Hyundai incorporated black protectors on the front bumper, side skirts, and rear door trim to address common areas prone to scratches. The ST1 model features reduced ground clearance, enhancing convenience for loading, unloading, and parking. Additionally, Hyundai introduced a sleek roof spoiler that links the cabin and cargo area to enhance aerodynamic performance.

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More About ST1 EV

As per report from Motor1.com, Hyundai collaborated with local delivery services to understand their requirements for a utility van. Featuring steel wheels and uncolored bumpers, this robust vehicle exhibits a modern front-end aesthetic inspired by the Staria minivan and the compact Kona crossover. Notably, the primary headlights are positioned lower than usual, while a broad horizontal band above likely accommodates the daytime running lights.

As detailed by The Korean Bizwire, the designation 'ST1' signifies 'Service Type 1,' denoting its status as the inaugural model on this platform. Hyundai's advancement with the ST1 marks a significant expansion of its electrification initiatives, transitioning from consumer automobiles to encompass commercial vehicle offerings.

The cohesive roof spoiler seamlessly integrates the cabin and cargo area, contributing to enhanced aerodynamic efficiency. Initially, Hyundai has focused on crafting cargo and refrigerated cargo variants within the ST1 range, tailored specifically for logistics and delivery services. These models feature standard and refrigerated cargo boxes mounted on the chassis cab.

Hyundai initiated the ST1's development by actively engaging with local distribution companies to understand their specific requirements, while also field-testing prototype vehicles to ensure optimal suitability for logistics and delivery operations.

The company is poised to unveil key specifications, dimensions, and pricing for the ST1 in the first half of this year, marking the commencement of sales for the cargo and refrigerated cargo models in Korea. A statement from a company representative emphasized that the ST1 serves as a business platform with the potential for expansion into various applications. They also highlighted the initial focus on vehicles optimized for logistics and delivery, with plans to continue developing the platform to cater to diverse purposes in the future.

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